Your digital brand must reflect the success of your business by implementing effective solutions to reach and be accessible to your entire target market. Persons with disabilities reasonably expect to be able to gather information, purchase products, and get in contact with a business online just like an able-bodied person.
A website may be found to be inaccessible if there is information, content, or services provided on the website that is not accessible in the physical location, or, if the website is inseparably tied to the physical location in such a way that those who can’t access the website are missing out.
ADA compliance online can provide many benefits to your business and help you avoid litigation. Web Content Accessibility Guidelines also overlap extensively with Search Engine Optimization (SEO) strategy. If your website meets the accessibility guidelines, it will likely excel with search engine rankings.
By making your business accessible to everyone, you will increase your audience and allow them the opportunity to take advantage of what your business has to offer. To achieve this objective, Social Spice Media can help CLIENT develop, manage, and provide continued maintenance for its website to strive for optimal accessibility.
Samantha is a Copywriter & Content Creator for Social Spice Media. Her role includes writing content for social media, business blogs, and creating custom graphics. She has a diverse background ranging from retail management to filming and editing for newscasts. She studied broadcast journalism and interned at Power 106 on The Cruz Show, for marketing and producing. Samantha has a passion for social media marketing and growing brand images.
She has a Bachelor of Arts in Journalism from CSU, Northridge. Before joining Social Spice she worked for marketing agencies giving her the ability to manage multiple clients at once.
In her free time she is a puppy mother and enjoys doing DIY projects around her house.
Caitlin brings a unique array of journalism and communications experience to her role as Content Creator for Social Spice Media. For two years, she wrote for Acorn Newspapers, an East Ventura County-based community news outlet. In that role, she covered breaking news, local government, education, and human interest stories. In April 2016, she earned first place recognition for Sports Feature Writing in the California Newspaper Publishers Association’s Better Newspapers Contest.
She graduated Magna Cum Laude from Azusa Pacific University in 2015 with a bachelor’s degree in English and journalism minor. She is currently pursuing a graduate degree in Interactive Media & Communication through Quinnipiac University.
In her free time, Caitlin enjoys writing creatively, dancing, and adding stamps to her passport.