Analytics provide you with detailed information and insights about performance across social media channels, websites, email campaigns, search engines, and more. Our team measures this data to better understand how we can capitalize on current strategies or create new ones for optimal results. It is crucial to evaluate your marketing efforts. You can’t turn a blind eye to analytics if you desire digital marketing success.
Analytics are crucial to promoting growth and creating efficiency when developing effective marketing campaigns. Imagine creating a social media marketing plan and not knowing whether or not it is truly benefiting your business. Just because you have a plan and stick to it, doesn’t mean it is successful. You may realize that certain social channels are not generating much traffic or traction. Measuring your results helps you understand what works well and what doesn’t across multiple platforms.
Analytics help us determine how people find your website, what your top social channels are, and much more. We can learn specific information about your website visitors, where they are located, and where they are being referred from. With comparative insight analysis, we can offer suggestions for improvement and innovative ways to get your company noticed with solutions that work specifically for your business.
Social Spice Media uses tracking tools and advanced software to collect more information about the people your business interacts with online.
We give you insights about the following:
Samantha is a Copywriter & Content Creator for Social Spice Media. Her role includes writing content for social media, business blogs, and creating custom graphics. She has a diverse background ranging from retail management to filming and editing for newscasts. She studied broadcast journalism and interned at Power 106 on The Cruz Show, for marketing and producing. Samantha has a passion for social media marketing and growing brand images.
She has a Bachelor of Arts in Journalism from CSU, Northridge. Before joining Social Spice she worked for marketing agencies giving her the ability to manage multiple clients at once.
In her free time she is a puppy mother and enjoys doing DIY projects around her house.
Caitlin brings a unique array of journalism and communications experience to her role as Content Creator for Social Spice Media. For two years, she wrote for Acorn Newspapers, an East Ventura County-based community news outlet. In that role, she covered breaking news, local government, education, and human interest stories. In April 2016, she earned first place recognition for Sports Feature Writing in the California Newspaper Publishers Association’s Better Newspapers Contest.
She graduated Magna Cum Laude from Azusa Pacific University in 2015 with a bachelor’s degree in English and journalism minor. She is currently pursuing a graduate degree in Interactive Media & Communication through Quinnipiac University.
In her free time, Caitlin enjoys writing creatively, dancing, and adding stamps to her passport.