SEO

Google is a dynamic search engine regularly updating its platform and best practices to deliver searchers the most optimal user experience. With increasing searches, especially across popular social platforms like Facebook and Pinterest, Google wants to make searching effortless for its users. They also don’t...

So, as a small business you’ve probably invested a lot of time into your online storefront, designing a beautiful website, implementing best practices in search engine optimization (SEO), and creating quality content for your customers. These are all great tactics to ensure your small or...

Queen was a bloody brilliant rock band…and Freddie Mercury was probably a time traveler, because he sure did understand the urgency of 21st century people. “I want it all…I want it all…and I want it NOW!” We’re sure that’ll be stuck in your head all...

As a small business, competing with mega corps with advertising budgets equal to the GDP of small countries is impossible… Just kidding. At a fraction of the price, you can capture your fair share of market attention. But how? Inbound marketing. Instead of begging for attention by...

Google’s primary objective is to provide their search users with the most relevant results. That’s why their algorithm not only boosts rankings of websites based on best practices, but will actively push sites using shady practices or ignoring SEO altogether to the bottom rung of...

Because so much information is shared online, increasing your website’s security with an SSL certificate will help you establish trust with current and potential customers....

Every business should install Google Analytics. It is free to download, and is one of the fastest ways to increase your sales....

Change is a good thing. Social platforms are constantly changing so they can size up to the competition and companies need to do the same. Sometimes a business is set on the one method that’s worked for them for years. They like putting their business’s...

No, that’s not a typo in the title. Social Spice Media has years of experience developing social media campaigns for the wine industry, so we know that about which we pun. We don’t boast without reason though. Our President, Jonathan Boring, has spent twenty years...