In the wake of COVID-19, it is no surprise that many small businesses have spent the past year trying to recover from major disruptions in revenue, employee retention, and daily operations. If you are a small business owner, you may be searching for ways to bring in more revenue for your business in the COVID-19 era. Now, more than ever, is the time to evaluate your business’ social media use to generate new growth for your business. You may be wondering if your business is visible on all the platforms relevant to your customers? Maybe, you don’t know which ones those are, or you are afraid to take the leap into the unknown world of social media in a pandemic world. In this blog we will talk about why you should be engaging your small business in social media—and why it’s never been more important than now.
Are your social media posts not performing like you hoped they would? Your hashtag game might be strong and target audience research extensive, but your visuals may not be as eye-catching as they need to be. We’re here to help with our top 8 social media design fails to avoid when you want to create images that convert.