It’s natural to want instant gratification in today’s society. When you want something now – you don’t want to wait in line. You don’t even want to wait for a page to load. That’s why you now only have about 8 seconds to make a digital impression on a future client.
When choosing the right social media channels to accomplish your marketing goals, it can be a tough task to understand which platforms are best for your business. How can you be sure the channels you select will make a meaningful connection between your company and...
Among all the social media platforms, LinkedIn is known for establishing its voice through professionalism and networking. Though hashtags originated – and were only used exclusively – on Twitter, it hasn’t stopped other social platforms from adopting the pound sign to expand reach. This week,...
LinkedIn is the most popular networking site for working professionals, boasting more than 467 million members and ranking in the top five most popular social media sites based on estimated unique monthly visitors – the current number is 250 million. Unlike other social media platforms, such...
For most companies, social media is practically a godsend. It brings us closer together and draws more customers into the mix. It gets people talking and inherently drives higher consumer-retention rates. It can turn a small and local enterprise into a global conglomerate that’s suddenly...
Social media can be an invaluable tool for promoting your business. Find out which social media channels best compliment your company's personality....
If you've been on the fence about social media marketing, read this article to convince yourself to start. You may have been unsure where to start or riding the tide to see which trends remain steady. However, by now you're probably aware that social media...
I know you keep hearing about certain businesses that are successful using social media marketing. You think “Sure, it’s easy if you are a restaurant or ecommerce site but what about me? As a CPA how can I use social media to connect to my...
Regan is a content creator and copywriter for clients in the legal, corporate, and small business fields. She understands the needs of companies and business owners well, and she uses her experience, knowledge, resources, and creativity to produce effective, powerful content that addresses their issues, achieves their goals, and helps them thrive. Regan knows the importance of cultivating a consistent voice and brand, and she believes in delivering exceptional work product every time for every client.
Regan graduated from UCLA, earning BA in English with high honors. She received her Juris Doctor from the University of Southern California’s Gould School of Law. Before joining Social Spice, she practiced labor and employment law, served as a legal consultant, and worked with numerous law firms, attorneys, and legal departments to create and edit blogs, articles, marketing materials, website content, and legal pleadings tailored to her clients’ needs.
In her free time, Regan enjoys hiking, cooking, travel, and spending time with her three dogs.
Nicole creates content for blogs, business websites, and various other marketing materials. She’s able to get at the heart of a company’s culture to produce compelling copy, signaling potential customers that they’re right where they need to be. She believes fluff is meant for teddy bears, preferring well-researched content aimed at increasing a business’ authority within their industry and addressing customers’ most pressing issues.
Nicole graduated from the University of South Florida in 2012 with a BA in English Literature. Before joining Social Spice Media in 2016, she worked for a content company, turning search engine answers, articles, and product descriptions. Nicole is passionate about post-apocalyptic literature and self-sufficient homesteading.
Scott Ericson is the Director of Business Development with Social Spice Media. Scott brings over 35 years developing business and partnerships for companies and organizations. His background includes business development positions with a national broadline food distributor, national specialty pharmacy, nonprofit copay assistance organization and a five-year stint with the Chamber in Santa Barbara. He was also a co-owner of a company to nationally distribute natural compounds to clean and sanitize firefighter’s PPE and other emergency services equipment. His most recent business development position was with an IT Managed Service Provider in Santa Barbara.
After growing up in Santa Barbara, he moved around the country with his wife and children. Scott and his wife Cheri have relocated back to Santa Barbara after spending nearly thirty years away. They are living in the house he grew up in, and he enjoys spending time with Cheri, golf, reading and woodworking for relaxation.
Hailey is a Content Creator for Social Spice Media. Her roles include delegating assignments to team members and meeting deadlines, as well as creating and editing content. She thoroughly enjoys being useful and helping fellow team members with tasks. She is passionate for all things marketing, and seeks to learn something new daily.
Hailey graduated from Brigham Young University- Idaho in 2021 with a B.A. in Communications and Advertising. Though she is new to the industry, her special brand of spice is a vital component to the Social Spice Media team.
When she’s not coming up with witty word play, Hailey enjoys singing, doing makeup, and finding music for her latest playlist.
Stacy Pearce recently joined Social Spice as the Director of Creative Marketing with more than two decades of experience in Marketing, Graphic Design, Front-End Web Development and Creative Project Management. Stacy began her professional journey working for Disney Cruise Lines as a member of the inaugural crew for their first cruise ship in 1998, the Disney Magic. While working onboard, she was selected to receive specialized training from Disney in both Public Relations and Guest Service Excellence.
After leaving Disney and working in print design for several years, Stacy decided to make the jump to web design and began working for the well-known training company, lynda.com, as an assistant teacher for their onsite Adobe Photoshop training classes. She also spent many years in the marketing world working for companies like JD Power and Associates, Amgen and Gospel Light Publishing. She then started her own graphic design and consulting business providing logo design, web project management and branding strategy to a wide variety of local groups and businesses.
Stacy joined Social Spice in January of 2020 to help expand their services as a creative designer and a brand strategy specialist.