search engine optimization Tag

Even if you aren’t an expert marketer, it’s unlikely that you’ve gone a day without hearing the term “SEO” and how important it is. It’s not just a buzzword; and the people you’ve heard using the word “SEO” are right – it is important for your overall marketing strategy and brand exposure.

So, what is SEO? It stands for “search engine optimization,” which is a fancy way of saying that a brand’s content attracts a solid amount of website traffic through organic, or unpaid, search results. Essentially, the key to boosting your online presence is knowing what your target audience likes and choosing the right keywords to draw them to your website.

No one is a mind reader, but ideally, your business is generating content that appeals to prospective customers or clients. Social Spice Media shares the following ways in which you can dominate SEO:

It’s hard to believe, with our reputation and full suite of digital marketing services, that Social Spice Media didn’t start in a traditional office building. In fact, some of the best business origination and development stories begin in the most unexpected places. We don’t have...

Web hosting often gets overlooked because it isn’t a marketing component that is easily visible. When a website breaks or delivers errors, the immediate response from a user is typically frustration. Not many think about the backend problems that are causing trouble on the website’s frontend. In this week’s blog, Social Spice Media keys businesses in on the reasons why web hosting is a key ingredient to your website’s success.

Redesigning your business’s website or creating one from scratch can be a time-consuming project. A responsive, functional, and appealing website is required in today’s market. Once it’s complete, you may heave a sigh of relief and think your work is done, but it has only...

One of the benefits of digital marketing is that you can be anywhere in the world to market your business as long as you have a computer and the proper tools to get the job done. It may sound simple, but it’s not an easy task. It takes a special set of skills, a dedicated team, and a results-drive mindset to accomplish a successful marketing campaign for your business. Social Spice Media explains why distance doesn’t matter when it comes to our clients – results do – and how we achieve that with local and national businesses.

Believe it or not, online marketing for attorneys and law firms has become fairly competitive over the course of the past year. There is an abundance of marketing companies that claim to have the experience and tools to deliver an effective digital marketing campaign dedicated...

As Social Spice Media continues to grow and develop as a digital marketing agency in Ventura County, we are happy to introduce our new website packages for businesses. In this week’s blog, we remind business owners of the importance of having an up-to-date website as...

As a small business, competing with mega corps with advertising budgets equal to the GDP of small countries is impossible… Just kidding. At a fraction of the price, you can capture your fair share of market attention. But how? Inbound marketing. Instead of begging for attention by...

Google’s primary objective is to provide their search users with the most relevant results. That’s why their algorithm not only boosts rankings of websites based on best practices, but will actively push sites using shady practices or ignoring SEO altogether to the bottom rung of...