social media Tag

The popularity of video marketing and YouTube is undeniable, and it continues to post significant growth. From a content marketing perspective, more and more businesses are putting increasing amounts of money into videos to engage and build trust with their followers and customers. From an entertainment perspective,...

When it comes to growing your brand, YouTube holds enormous potential. In fact, by 2017, it has been predicted that online videos will make up nearly 70% of consumer internet traffic (Kapost). In other words, if you don't have a video strategy yet, you should at least...

Combining the robust nature of a website with the rich interactions of social media is the ideal recipe for a powerful digital marketing plan. Providing a way for website visitors to find your social media pages is an important ingredient. As social media specialists we often...

As a business owner in 2014, you know that social media is a crucial piece in successful marketing. The proof is in the pudding with social network giant, Facebook now having over 25 million Business Pages. However, with such a surge of businesses on social...

Brand following and business referrals via social review sites continue to grow at staggering rates. In 2010, popular review site Yelp attracted more than 41 million page hits. The website’s readership spiked to almost double only a short two years later garnering over 78 million...

A Couple of Crucial Social Trends in 2014   Summer is in full swing! And we’re surprised that half way through the year, most businesses haven’t taken advantage of the social media trends that will skyrocket their following and ramp up online sales.   Planning a successful social...