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Should You Make the Switch to Google Analytics 4?

New privacy policies and tracking limitations, such as limiting cookies and…


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The Ultimate TikTok Guide for Business: Everything You Need to Know to Use TikTok Like Gen Z

For being the youngest generation, Gen Z can be intimidating – even millennials…


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Is It Worth Paying for ADA Web Accessibility?

In 2017 Governor Jerry Brown signed A.B. 434, the first law to address ADA…


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Facebook Updates iOS 14.5 Encouraging Users to Keep Data Tracking On

On April 26, 2021, Apple announced its launch of the new iOS update 14.5, which…


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Serving Up Effective Digital Marketing Strategies for Restaurants

The restaurant industry is remarkably resilient. Despite the challenges they’ve…