web marketing Tag

Digital marketing has been growing in importance each year, but with everything moving online during the last year due to the pandemic, its necessity has become crystal clear—and we don’t expect this to go away anytime soon.   If you’re looking to start or expand your digital...

People love captivating videos and photos when browsing the Internet. Integrating graphics and other visuals into your marketing campaigns is a great way to keep your audience engaged while educating them about the products or services your company offers. Adding visual content to your online strategy will make a lasting impression on your website visitors.
You’re probably reading this blog from your smartphone. That little device in the palm of your hand where so much media is easily accessible. Twitter, Facebook, Instagram, LinkedIn or whatever your preferred social platform, these sites are the future in terms of your company’s online presence. According to the Global Web Index, people spend an average of three hours per day scrolling through their social media feeds. If utilized correctly, the potential of social media to boost your SEO (search engine optimization) ranking is extremely underrated.
  Attention is the new currency in the world of digital marketing. Your brand’s first impression is definitely important, but grabbing that attention and keeping it   - otherwise known as “brand loyalty” - is ultimately the key to marketing success. So how do you begin to start building that loyalty with your customer base? That’s where an interest driven marketing approach comes in. If you have a solid foundation of clients, now is a good time to create a retention strategy.
You’ve got an idea, a brand, and a mission. Now it’s time to design your marketing approach on social media! Even if you’ve already implemented a plan, there’s always room for improvement. Here are some ideas to consider when planning your social media approach:  
Ecommerce is booming as more and more companies look to move their business online, and more consumers turn to the internet to purchase the goods or services they need. Before the coronavirus pandemic, lawsuits against websites for non-compliance to ADA law were already on the rise. However, with the massive increase in internet use by the entire global population due to COVID-19, more disabled individuals are finding websites to be incompatible to their specific disabilities and choosing to pursue ADA lawsuits to get the access they need.
In this day and age, there is definitely no shortage of web hosting services available for you to choose from, but finding a reliable web hosting service is more important than ever. Which begs the questions; How reliable are all the web hosting services out there? How should I know what to avoid or what to look for when shopping for a web hosting service? To answer those questions, let’s first take a look at some ways in which web hosting services can fail their clients:
The domain NoDaddy.com isn’t returning as the website conglomerate that it was essentially mocking, GoDaddy.com, purchased the domain from the previous owner in an attempt to destroy the negative attention caused by it. However, GoDaddy.com, has begun providing new services, which is cause for skepticism based upon its service performance (or lack thereof) in previous years.
Business blogging is becoming progressively more popular amongst online companies who are looking to expand their reach, increase sales, or attract a new or broader audience – and with good reason. Through the creation of blogs, companies can give quality examples of their work and create a more distinct identity for their business, which in turn builds a more attractive business model and allows for an expanse of that business.