Yelp Tag

When looking to make an informed purchasing decision, buyers these days will often seek out reviews or testimonials to weigh their options. As a matter of fact, nearly 9 out of 10 consumers worldwide make the effort to read reviews before buying products. Not only does this imply that reviews are an integral part of a purchase process, it also indicates a high level of confidence and faith that buyers have in each other’s opinions. Being able to show potential clients the overwhelmingly good reviews about your product or service will obviously have a positive impact on sales.

Is your business engaging customers online through review sites? If not, you’re missing a BIG opportunity to promote your brand and secure sales. Just take a look at these stats: Nearly two-thirds of customers read online reviews on a weekly basis. About 4 in 5...

Have you Googled yourself lately? For some, it’s fun to see all of the information that’s floating around out there on the Internet – an accolade in the local newspaper, maybe their LinkedIn profile, or some things they’ve published online. Some will experience the singular...

Yelp, the online guide and review site, may seem like an annoyance to many businesses. It’s noisy, crowded and how do you know the reviews are real? But Yelp is a necessary evil and if you want to understand and communicate with your customers, you...