Social Media Marketing
Social media is important to people.
A strong social media presence is required in a world dominated by technology and the need to connect with other people online. Social media helps you find, target, and interact with your audience in real-time. Advertise your products and tell your company’s story on platforms where people spend most of their time. Review these statistics to understand social media’s prominence:
- 69% of Americans use some type of social media and 74% of those people use Facebook daily
- In 2021, it is estimated based on trend that there will be over 3.02 billion social media users worldwide
- 71% of internet users are active social media users
- Facebook has over 1.86 billion users and is considered one of the leading social channels
Statistics via Pew Research and Statista
Content >
Content is king. Creating dynamic, thoughtful content gives your brand value and purpose. It proves to people why they should care about your business.
Graphics >
Images and videos are required to keep users engaged. People are likely to dismiss paragraphs of text, especially when not paired with images.
Interaction >
Connect with your audience and interact with them. Prove that you care about them with some social attention.
